{"id":72,"date":"2020-05-20T07:30:27","date_gmt":"2020-05-20T07:30:27","guid":{"rendered":"https:\/\/blog.dezeek.com\/?p=72"},"modified":"2020-05-20T07:30:27","modified_gmt":"2020-05-20T07:30:27","slug":"facebook-shops-instagram-shops","status":"publish","type":"post","link":"https:\/\/dezeek.com\/blog\/facebook-shops-instagram-shops\/","title":{"rendered":"Facebook akan memperkenalkan Facebook Shops &#038; Instagram Shops"},"content":{"rendered":"\n<p>Baru-baru ini pengasas Facebook telah mengumumkan mengenai Facebook Shops dan Instagram Shops.<\/p>\n\n\n\n<p>Mungkin bagi sesetengah bisnes yang menggunakan FB dah biasa guna fungsi catalog dalam FB page.<\/p>\n\n\n\n<p>Kini pihak FB ingin membantu lebih ramai business owner untuk menghadapi cabaran dalam masa pandemic Covid19 dengan memudahkan untuk memiliki kedai online masing-masing, menerusi platform FB dan IG sahaja.<\/p>\n\n\n\n<p>Antara fungsi yang akan diperkenalkan adalah:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>integrasi antara Facebook, Instagram &amp; WhatsApp<\/li><li>gerbang bayaran (payment gateway) &#8211; samada Libra atau Paypal<\/li><li>Live shopping &#8211; ala GoShop<\/li><li>program loyalty<\/li><li>integrasi dengan 3rd party seperti WooCommerce, Shopify etc.<\/li><\/ul>\n\n\n\n<p>Sumber: <a href=\"https:\/\/about.fb.com\/news\/2020\/05\/introducing-facebook-shops\/\">Facebook About<\/a> <\/p>\n\n\n\n<div class=\"wp-block-jetpack-slideshow aligncenter\" data-effect=\"slide\"><div class=\"wp-block-jetpack-slideshow_container swiper-container\"><ul class=\"wp-block-jetpack-slideshow_swiper-wrapper swiper-wrapper\"><li class=\"wp-block-jetpack-slideshow_slide swiper-slide\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"890\" height=\"501\" alt=\"\" class=\"wp-block-jetpack-slideshow_image wp-image-74\" data-id=\"74\" src=\"https:\/\/dezeek.com\/blog\/wp-content\/uploads\/2020\/05\/IG-Direct_Colored.jpeg\" srcset=\"https:\/\/dezeek.com\/blog\/wp-content\/uploads\/2020\/05\/IG-Direct_Colored.jpeg 890w, https:\/\/dezeek.com\/blog\/wp-content\/uploads\/2020\/05\/IG-Direct_Colored-300x169.jpeg 300w, https:\/\/dezeek.com\/blog\/wp-content\/uploads\/2020\/05\/IG-Direct_Colored-768x432.jpeg 768w\" sizes=\"auto, (max-width: 890px) 100vw, 890px\" \/><\/figure><\/li><li class=\"wp-block-jetpack-slideshow_slide swiper-slide\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"890\" height=\"501\" alt=\"\" class=\"wp-block-jetpack-slideshow_image wp-image-75\" data-id=\"75\" src=\"https:\/\/dezeek.com\/blog\/wp-content\/uploads\/2020\/05\/Messenger_Colored.jpeg\" srcset=\"https:\/\/dezeek.com\/blog\/wp-content\/uploads\/2020\/05\/Messenger_Colored.jpeg 890w, https:\/\/dezeek.com\/blog\/wp-content\/uploads\/2020\/05\/Messenger_Colored-300x169.jpeg 300w, https:\/\/dezeek.com\/blog\/wp-content\/uploads\/2020\/05\/Messenger_Colored-768x432.jpeg 768w\" sizes=\"auto, (max-width: 890px) 100vw, 890px\" \/><\/figure><\/li><li class=\"wp-block-jetpack-slideshow_slide swiper-slide\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"890\" height=\"501\" alt=\"\" class=\"wp-block-jetpack-slideshow_image wp-image-76\" data-id=\"76\" src=\"https:\/\/dezeek.com\/blog\/wp-content\/uploads\/2020\/05\/WhatsApp-Integration_Colored.jpeg\" srcset=\"https:\/\/dezeek.com\/blog\/wp-content\/uploads\/2020\/05\/WhatsApp-Integration_Colored.jpeg 890w, https:\/\/dezeek.com\/blog\/wp-content\/uploads\/2020\/05\/WhatsApp-Integration_Colored-300x169.jpeg 300w, https:\/\/dezeek.com\/blog\/wp-content\/uploads\/2020\/05\/WhatsApp-Integration_Colored-768x432.jpeg 768w\" sizes=\"auto, (max-width: 890px) 100vw, 890px\" \/><\/figure><\/li><li class=\"wp-block-jetpack-slideshow_slide swiper-slide\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"890\" height=\"501\" alt=\"\" class=\"wp-block-jetpack-slideshow_image wp-image-73\" data-id=\"73\" src=\"https:\/\/dezeek.com\/blog\/wp-content\/uploads\/2020\/05\/FBShops_colored.jpeg\" srcset=\"https:\/\/dezeek.com\/blog\/wp-content\/uploads\/2020\/05\/FBShops_colored.jpeg 890w, https:\/\/dezeek.com\/blog\/wp-content\/uploads\/2020\/05\/FBShops_colored-300x169.jpeg 300w, https:\/\/dezeek.com\/blog\/wp-content\/uploads\/2020\/05\/FBShops_colored-768x432.jpeg 768w\" sizes=\"auto, (max-width: 890px) 100vw, 890px\" \/><\/figure><\/li><\/ul><a class=\"wp-block-jetpack-slideshow_button-prev swiper-button-prev swiper-button-white\" role=\"button\"><\/a><a class=\"wp-block-jetpack-slideshow_button-next swiper-button-next swiper-button-white\" role=\"button\"><\/a><a aria-label=\"Pause Slideshow\" class=\"wp-block-jetpack-slideshow_button-pause\" role=\"button\"><\/a><div class=\"wp-block-jetpack-slideshow_pagination swiper-pagination swiper-pagination-white\"><\/div><\/div><\/div>\n\n\n\n<p>Saya pun ada beberapa pendapat berkenaan perkara ini.<\/p>\n\n\n\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_75 counter-hierarchy ez-toc-counter ez-toc-black ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-69e0e9a2abe0c\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #686868;color:#686868\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #686868;color:#686868\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-69e0e9a2abe0c\"  aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/dezeek.com\/blog\/facebook-shops-instagram-shops\/#1_Secara_berperingkat\" >1. Secara berperingkat<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/dezeek.com\/blog\/facebook-shops-instagram-shops\/#2_Adakah_akan_kacau_market_E-commerce_website\" >2. Adakah akan kacau market E-commerce website?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/dezeek.com\/blog\/facebook-shops-instagram-shops\/#3_Option_pembayaran\" >3. Option pembayaran<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/dezeek.com\/blog\/facebook-shops-instagram-shops\/#4_Yuran_transaksi\" >4. Yuran transaksi<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/dezeek.com\/blog\/facebook-shops-instagram-shops\/#5_Hanya_salah_satu_saluran_untuk_pemasaran\" >5. Hanya salah satu saluran untuk pemasaran<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/dezeek.com\/blog\/facebook-shops-instagram-shops\/#6_Persaingan\" >6. Persaingan<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"1_Secara_berperingkat\"><\/span>1. Secara berperingkat<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Kesemua fungsi ini akan diperkenalkan secara berperingkat-peringkat. Bermula dengan pasaran di Amerika Syarikat terlebih dahulu sebelum diperkenalkan di Malaysia. Boleh makan masa berbulan sebelum kita dapat guna.<\/p>\n\n\n\n<p>Contoh fungsi Instagram Shopping, hanya akaun IG yang tertentu saja dapat guna. Akaun IG baru nak up kalau tak link dengan FB Business Manager pun tak dapat.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"2_Adakah_akan_kacau_market_E-commerce_website\"><\/span>2. Adakah akan kacau market E-commerce website?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Seperti mana ramai peniaga yang menjual menggunakan platform marketplace seperti Lazada dan Shopee selama ini, market e-commerce masih relevan dan demand makin meningkat apabila orang tak boleh keluar rumah sesuka hati sepanjang PKP.<\/p>\n\n\n\n<p>Website sendiri mempunyai lebih banyak fleksibiliti dalam menjual produk. Kalau guna platform seperti FB\/IG Shops ini mungkin terhad dari segi template atau info yang boleh dimasukkan.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"3_Option_pembayaran\"><\/span>3. Option pembayaran<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Majoriti rakyat Malaysia kini semakin celik IT. Tapi masih ramai yang perlu membuat bayaran secara offline \/ CDM \/ COD dimana proses upload resit\/screenshot. Kalau fungsi FPX dengan bank tempatan disediakan sekali adalah lebih baik.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"4_Yuran_transaksi\"><\/span>4. Yuran transaksi<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Tiada yang percuma di dunia ini. Paling tidak, FB pasti akan mengenakan caj transaksi sekitar 2-3% jika pelanggan checkout dengan platform mereka.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"5_Hanya_salah_satu_saluran_untuk_pemasaran\"><\/span>5. Hanya salah satu saluran untuk pemasaran<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Don&#8217;t put all eggs in one basket. Itulah perumpamaannya. Jangan harap kepada platform satu ni saja. Jika berlaku server down, maka anda tak boleh buat sale langsung.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"6_Persaingan\"><\/span>6. Persaingan<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Tak semestinya anda seorang saja ada FB Shops yang canggih. Di sini akan berlaku persaingan. Maka disitu anda perlu menggunakan dan membayar untuk FB Ads supaya anda mampu tarik trafik ke FB Shops anda.<\/p>\n\n\n\n<p>Apa pendapat anda?<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Baru-baru ini pengasas Facebook telah mengumumkan mengenai Facebook Shops dan Instagram Shops. Mungkin bagi sesetengah bisnes yang menggunakan FB dah biasa guna fungsi catalog dalam FB page. Kini pihak FB ingin membantu lebih ramai business owner untuk menghadapi cabaran dalam masa pandemic Covid19 dengan memudahkan untuk memiliki kedai online masing-masing, menerusi platform FB dan IG [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":73,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[2],"tags":[9,10,14],"class_list":["post-72","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-berita","tag-facebook","tag-instagram","tag-whatsapp"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Facebook akan memperkenalkan Facebook Shops &amp; Instagram Shops - Dezeek Digital<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/dezeek.com\/blog\/facebook-shops-instagram-shops\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Facebook akan memperkenalkan Facebook Shops &amp; Instagram Shops - Dezeek Digital\" \/>\n<meta property=\"og:description\" content=\"Baru-baru ini pengasas Facebook telah mengumumkan mengenai Facebook Shops dan Instagram Shops. 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