Any decent CMS today has to be able to utilize themes and plug-ins, the whole question is how much the CMS is flexible beyond that, and how many plug-ins can interfere in the work of the site (in a good way, when it is really necessary). By the way, in case you somehow haven’t seen…

How All Businesses Can Offer a Seamless Experience for their Digital Consumers
The reason why online shopping is so powerful and effective is that it is seamless, or at least it should be. Today’s customers can now expect to see a product on their favorite social media platform, click on it, and then be immediately taken to that product page. If it is easy to cross platforms…

How to Market Niche Companies
In many ways, if you have a tightly focused niche, your marketing strategy can be more straightforward than a business with a widermarket. It makes the job of creating an avatar for your ideal customer a lot easier, and you will have a more specific set of media outlets for your advertising. The basic principles of…